Post Production

Step One - Editing

Editing can take one or two weeks. Under the producer's direction, the editor will interpret the sequence of events from the storyboard, the footage, and additional director's notes from the shoot, the voiceover, and any preferences you or your designated representative may have offered while approving the footage during the shoot.

Marketing Executives Quality Check - Quality assurance guarantees that if everything else is according to plan, then editing should run smoothly, and on time.

Step Two - The Rough Cut Viewing - 2 hours

You and your team review a Rough Cut of the video in detail. This may be at the studio or at your premises.

Because the producer has worked closely with you throughout the production, the Rough Cut will be close to your finished video. Nevertheless, you will need to identify any small amendments. Formally document all modifications required.

Manager Quality Check - Quality assurance means you and your team approve the video for content and continuity.

Step Three - The Fine Cut - 1 hour

The producer will have incorporated any suggested modifications from the Rough Cut stage into the video. You will have attended to every smallest detail prior to this meeting. Because you have adhered to a Quality Assurance Check throughout the production process, you can rightly be confident the result will achieve its purpose. The video will now be complete.

Marketing Executives Quality Check - Quality assurance means you and your team approve the video before the Final Viewing.

Step Four - The Final Viewing - 1 hour

Invariably this is a formality where you present the finished video to your organisation.

Marketing Executives Quality Check - Quality assurance means the finished video is complete and ready for use. The post production phase is now complete.

It is now time to stream, duplicate, package and distribute the video to the target audience.